Privacy Policy

Last updated: September 4, 2025

Welcome to Bellary. We operate this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the "Services"). Bellary is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.

Quick Summary (Plain Language)

We value your trust and privacy. In short:

We collect information such as your name, email, address, payment details and browsing activity to process your orders, deliver products, improve our services and provide support.
We never sell your data.
We may share information with Shopify (our platform provider), shipping companies, payment providers, and advertising platforms like Google or Meta (Facebook/Instagram) to run our business.
You have the right to access, update, delete, or request a copy of your data at any time.
Our main office is in Brazil, but we also have operational addresses in other countries, including the UK, to better serve our customers.

Please read the full details below to understand your rights and how we protect your information.

Personal Information We Collect

We may collect or process the following categories of personal information, depending on how you interact with our Services:

Contact details: name, billing and shipping address, phone number, email.
Financial information: payment card details, transaction details, payment confirmations.
Account information: username, password, preferences, settings.
Transaction history: products viewed, added to cart, purchased, returned, exchanged, or canceled.
Communications: information provided when contacting customer support.
Device and usage information: IP address, browser type, device identifiers, navigation activity.

Sources of Personal Information

We collect personal information from:

Directly from you (account creation, purchases, communications).
Automatically via cookies and similar technologies.
Service providers (e.g. payment processors, shipping companies).
Marketing partners (e.g. Google Ads, Meta Ads).

How We Use Your Personal Information

We may use your personal information to:

Provide and improve the Services – process orders, ship products, handle returns, remember preferences, and enhance your shopping experience.
Marketing and advertising – send promotional communications by email or show you ads on other platforms (e.g. Google, Facebook/Instagram) based on your activity.
Fraud prevention and security – verify accounts, detect illegal activity, protect users and our Services.
Customer support – answer your questions, provide assistance, and maintain our relationship.
Legal compliance – respond to requests from authorities and comply with applicable laws.

How We Share Personal Information

We may disclose your personal information to:

Shopify, our e-commerce platform provider.
Service providers – including IT, payment processors, shipping/fulfillment companies, data storage, analytics.
Marketing and advertising partners – including Google Ads and Meta Ads (Facebook/Instagram).
Affiliates and within our corporate group.
Authorities or in legal proceedings, if required.
In case of business transactions such as mergers or acquisitions.

Relationship with Shopify

Our Services are hosted by Shopify. Shopify may collect and process personal information as described in the Shopify Privacy Policy.

International Operations

Bellary is an international business.

Headquarters (main office): Rua Martinho Lutero, Alvorada, RS, 94818-470, Brazil.
Additional operational addresses: including in the United Kingdom and other countries in Europe where we operate logistics and support.

This means your information may be transferred and processed outside your country of residence. Where we transfer personal information out of the European Economic Area (EEA) or the United Kingdom, we rely on lawful transfer mechanisms such as Standard Contractual Clauses.

Your Rights and Choices

Depending on your location (including UK and EEA), you may have rights to:

Access or request a copy of your personal data.
Request correction or deletion.
Restrict or object to processing.
Withdraw consent (when processing is based on consent).
Request portability of your data.
Opt out of marketing communications at any time.

To exercise your rights, contact us at: contact@bellarywear.com.

We may need to verify your identity before fulfilling your request.

Data Retention and Security

We retain your personal information only as long as necessary to provide Services, comply with laws, resolve disputes, and enforce agreements.
Although we take security measures, no system is completely secure. Please keep your account credentials safe.

Children’s Privacy

Our Services are not directed at children under the age of majority in your jurisdiction. We do not knowingly collect data from children under 16.

Complaints

If you have concerns, please contact us at contact@bellarywear.com.
If you are in the UK or EEA, you may also lodge a complaint with your local data protection authority.

Updates to This Policy

We may update this Privacy Policy to reflect changes in practices, legal requirements, or operational reasons. Updates will be posted here with a new “Last updated” date.

Contact Us

For any questions about our privacy practices, please contact us:

📧 Email: contact@bellarywear.com
🏢 Address: Rua Martinho Lutero, Alvorada, RS, 94818-470, Brazil (Headquarters)
📍 Operational offices: United Kingdom and other European countries.